Tuesday 17 January 2012

CoP: Essay Research

This being an advert that sticks in my head more than most due to its celebrity casting and stlying of 

Audrey Tautou

this also led me to look at another chanel no5 perfume advert which i remember being very prominent on the television at one point.


Baz Luhrmann’s Chanel No. 5 commercial (or ‘film’, as Luhrmann prefers it being referred to), reunited Luhrmann and his Moulin Rouge star, Nicole Kidman, in one of the most expensive and elaborate advertisements of all time. The film was screened in several countries around the world during 2004, 2005 and 2006.
It had a budget of $42 million USD which was financed exclusively by Chanel. Though visually captivating, the film is essentially an extended television commercial for Chanel No. 5 perfume. The film was initially screened in many North American cinemas during the Coming Attractions. During the 2006 Christmas Season, an edited 30-second TV spot was shown on primetime on many networks in Canada and the U.S. Nicole Kidman was given $12 million for being in the commercial.
source: http://www.funnycommercialsworld.com/chanel-no5-commercial-the-film-nicole-kidman-387.html

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