Top brands of world in 2011, Apple is leading the world
WRITTEN BY AZ 12 MAY 2011
Apple has the most interesting stories in the history of business. Some years ago it was a dying business. That was not very much time ago it’s a recent history of business world, and many of the big business man were thinking that apple is dead now. It’s very hard to be leave at that time that will come back again. The rival Microsoft did nothing left to ending Apple, it was thought of big business tycoons.
Suddenly a person MR Steve Jobs took up the responsibility to become Apple a profitable brand. He succeeded in that. Apple is no more dying but on the number one in the brand world. All credits goes to Mr. Steve Jobs.
Here below are Brands Sixth Annual Top hundred most valuable brands. The report says that. “The brand increased in value by 84 percent to $153.3 billion. Apple’s rise came as the value of the Brands Top 100 Most Valuable Global Brands appreciated by 17 percent to $2.4 trillion, driven by year-on-year growth in all 13 product sectors studied”. Below are few companies brand worth:
One thing to note is that compared to the majority of the companies on the list, Apple is relatively small when taking into account their product line. I think we’ll see more companies beginning to take on this philosophy of “less is more,” as they try to imitate Apple’s efficient and streamlined business model.
Needless to say, next year’s report should be an interesting one.
For more info click to view full details View PDF.
http://www.millwardbrown.com/Libraries/Optimor_BrandZ_Files/2011_BrandZ_Top100_Report.sflb.ashx
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