Monday, 18 March 2013

Design Practice 2: Polaroids - Instant film

Instant film is a type of photographic film first introduced by Polaroid that is designed to be used in an instant camera (and, with accessory hardware, with many professional film cameras). The film contains the chemicals needed for developing and fixing the photo, and the instant camera exposes and initiates the developing process after a photograph has been taken.
In earlier Polaroid instant cameras the film is pulled through rollers which breaks open a pod containing a reagent that is spread between the exposed negative and receiving positive sheet. This film sandwich develops for a predetermined time, depending on film type and ambient temperature, after which the positive sheet is peeled away from the negative to reveal the developed photo.
In 1972, Polaroid introduced integral film, which incorporated timing and receiving layers to automatically develop and fix the photo without any intervention from the photographer.

Polaroid

Polaroid produced six types of film. Roll film was distributed in two separate negative and positive rolls and developed inside the camera. It was introduced in 1948 and was manufactured until 1992. Sheet film was introduced in 1958 for 4x5" film holder #500. Each sheet contains a reagent pod, negative and receiving positive, and was loaded separately and developed outside the film holder. In 1973 Polaroid introduced 8x10" Instant film. Pack film was distributed in a film pack which contained both negative and positive sheets and was developed outside the camera. It was introduced in 1963. Integral film is also distributed in a film pack, but each film envelope contains all the chemical layers to expose, develop, and fix the photo. It was introduced in 1972.
Polavision was an instant motion picture film. Polavision was introduced by Polaroid in 1978, with an image format similar to Super 8 mm film, and based on an additive color process. Polavision required a specific camera and tabletop viewer, and was not a commercial success, but did lead to the development of an instant 35mm color slide film. Polavision film has been taken off the market. Polachrome was an easy to develop 35mm film, available in color, monochrome and 'blue' formats (the latter intended for making title cards). Each roll of film came with a cartridge containing developing chemicals which were pressed between the film and a developing strip by a hand-cranked machine called the AutoProcessor. The AutoProcessor was very cheap and did not require a darkroom; the results were somewhat variable, the resolution was not as good as conventional film due to the matrix of tiny red, green and blue filters required to make the monochrome emulsion work in colour, and the sensitivity was low, even for slide film; in tungsten light, Polachrome CS is rated at ISO 40. It was introduced in 1983.

Preservation

Polaroids have the same storage standards under ISO 18920:2000 as any other photograph. Regular storage conditions should be less than 70 degrees Fahrenheit and between 50% and 30% relative humidity (RH). Cold storage (0 degrees Fahrenheit optimum) is not helpful unless RH can be controlled and cold storage RH is generally drier than required. RH below 30% will create an environment that is too dry and may cause the photograph to curl.

End of production

In February 2008, Polaroid (under the control of Thomas J. Petters of Petters Group Worldwide) announced it would cease production of all instant film; the company will shut down three factories and lay off 450 workers.[3] Sales of chemical film by all makers have dropped by at least 25% per year since 2000, but a new birth of interest around Fujifilm and in particular The Impossible Project's new films is seeing a rise in its popularity amongst creative artists.

I looked at Polaroid beyond the Impossible Project as it was a major camera in the era of photography. The instant film is the USP of Polaroid and why there so well known. I wanted to no how this USP works. This explains the how the instant film works as well as the types of film used.

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